Ilustraviz Blog

Lifestyle Shot vs White Background Imagery in 3D Rendering

Written by Admin | Mar 17, 2020 10:27:25 AM

Especially there are a plethora of ways to enhance 3D rendering models. As a result, it can be challenging to identify which 3D render options are actually worth pursuing. One of the best ways to overcome this hurdle is to figure out the long-term purpose of your 3D rendering.

Finally by identifying the end-goal of a product, service, or idea, render firms can aptly determine which customization features are capable of helping you reach said objective. Let’s take a look at some of the ways you can capitalize on your 3D visualization this month.

Lifestyle Shot

For example when it comes to using 3D architectural renderings to attract investors.

The best way to display an unbuilt construction blueprint is in the environment the design was made for. 3D render services can accomplish this by generating an architectural visualization that matches either a real life area or an ideal setting.

In this case utilizing these 3D arch models, architects can help clients and potential investors get a better idea of what the finished product will look like. And you can too!

Also the beauty of this method, also known as a lifestyle shot, is the wow factor.

When an item is aptly showcased in an environment. It gives you a chance to impress target audiences. On its own, this positive emotion can encourage the onlooker to commit to a purchase or investment.

However, 3D visualisations are actually capable of taking things one step further by ensuring your target audience is focusing on the following things as they marvel over your 3D render lifestyle shot.

  • How the product or idea enhances a familiar setting
  • Why the object or concept
  • The best way to put your product or service to use

By making sure your 3D render accomplishes these tasks, you can further solidify the desire to purchase or invest in said item or idea. So, if any of the above effects match the end-goal or purpose of your marketing project, request a lifestyle shot from a respectable 3D render firm, such as Ilustraviz.

White Background Imagery

Although most architectural animations and other 3D architect projects are best showcased in a lifestyle shot, not all 3D renders need to be displayed in one.

Usually these types of 3D visualisations are needed.

To highlight integral components of a product or concept.

For example, ecommerce business owners can utilize a 360 degree render to allow customers to have a “hands-on” experience with a product. Using this profitable method, ecommerce stores can increase the odds of target audiences feeling confident enough about a product to commit to a purchase, and other viable results.

To recap, when the main focus of the 3D visualisation is to replicate the feeling of shopping in-person, it is best to avoid distracting the onlooker with a vibrant background. Due to this important distinction, render firms are likely to suggest pursuing the development of a 360 degree render with a white background, rather than implementing a lifestyle shot.