What’s The Difference Between Good and Bad 3D Render?

3D Render Some beautifully showcase your designs, win competitions and tell stories and some…. well, let’s just say they are not so good.

But hey, you don’t want to end up with “not so good render”. No one does. You want your client to look at the image and say: “Wow, this is the place where I want to be. I can picture myself living here”.

What’s the difference between good and bad 3D Render? This is the question we will be discussing in the post. Stay tuned, because you don’t want to miss this!

Good Render = Realistic Render

You know what they say: a picture speaks a thousand words. This is particularly true when it comes to realistic 3D Renders.

When done right, photo-like 3D Render are THE tools to communicate your design to a client.

These stunning images are completely computer-generated, so you can give your client a realistic expectation of a design way before the actual project is completed.

Now, there are 3D visuals that scream “I’m a bad Render”. You’ll recognize these Renders by cartoony artificial colors, poor composition, randomly photoshopped objects and odd proportions (yes, a tree-sized man, we talk about you here).

Be sure that these imperfections will make your client question your competency. We’ve seen it before, and it’s not pretty. Consider yourself warned.

Good Render = Detailed Render

While a good 3D Render is definitely all about the overall form and silhouette, details do matter.

Details promote realism so that you don’t get a feeling that you are looking at computer-generated visual. Attention to shadows, textures, light, and materials are often overlooked, but you would not believe the impact these little details make on the overall perception of the Renders.

Surroundings should be elaborated on as well. Sometimes a cartoony-looking grass or copied and pasted trees is all you need to repel a client.

Although, having a picture-perfect Render does not mean that every detail has to be ideal. Little scratches here and there, reflections, shadows on the furniture, blankets with natural ruffles – in a good Render all these details look like they exist in a real-life space.

Good Renders are indeed built with attention to detail. If done well, little details can truly give a Render that awe-inspiring lived in look we all aim for so much.

Good 3D Render Tells a Story

An excellent 3D Render tells a story, and lousy Render does not.

Will the 3D Render give the feeling of warmth and comfort, or will it convey the minimalistic relaxing vibe? You decide!

If you want your a Render to tell a story and to speak to your client’s emotions, try integrating your potential buyer’s personality into the visuals.

What your client is like? What is he/she looking for? What’s their perfect home atmosphere? By answering these questions, you’ll give a 3D Render some character and personality.

For example, you can achieve the homey cozy atmosphere by throwing some pillows on the couch or leaving an unfinished cup of coffee on the table. For a talented 3D artist, the sky’s the limit, really. You can basically create 3D visuals that are so vibrant and good that your clients would want to experience the place themselves.

There you have it, the bad, the good and the ugly of the 3D Render world. What are your thoughts? What is your recipe for a good 3D Render? Share it in the comments down below!